A Question of Values - The ICCR Story
A Question of Values tells the compelling story of the Interfaith Center On Corporate Responsibility or ICCR and how the organization inspired an investment philosophy that has changed corporate behavior. For a long time this movement was perceived as a bunch of naive “do-gooders” trying to meddle in the affairs of corporations. But…a funny thing happened over the years. Some of the changes these “do-gooders” were lobbying for, actually made corporations more profitable. There are many corporations who now view these engaged investors as critical monitors, flagging problems that affect the bottom line. Throughout history there have been calls to inject moral values into investment strategies, but never has it been done in a more organized and impactful way as is being done by ICCR. From its roots in the anti-apartheid movement to currently representing over 100 billion dollars in assets the organization has pioneered the principles of shareholder engagement.
From barrios to boardrooms, our cameras will go out in the field to document the issues that ICCR has been engaging corporations around. We will weave together scenes with ICCR Members, corporate executives and people whose lives have been changed by ICCR’s work. The underlying tension in this project, and the reason to follow ICCR in telling this story, is that it raises the question of values. Many people are turned off by religion and “values” because we all have different values. However, these nuns, ministers, priests, and lay people don’t run and hide from values, they stay true to their core and in doing so have had real impact on both people’s lives and corporate behavior.